Knowledge base/Frequently Asked Questions
Can I use my own ads? Can I manage my own advertising campaigns with Silver Lining?
Jacob Brostoff December 17, 2008
Yes. Use OpenX to place your own ads and manage sophisticated ad campaigns with full tracking and targeting.
OpenX is an open-source advertising server trusted by more than 30,000 web publishers in over 100 countries around the world. OpenX is a powerful ad serving solution that puts control over online advertising back in the hands of publishers.
Learn more about using OpenX with Silver Lining
Comments
In addition to using an ad server like OpenX - and inserting the ad invocation code into the Silver Lining dashboard - Silver Lining is designed to help you sell advertising on your network via the Silver Lining Marketplace. It is simple for someone to click on "advertise here" in your ad bar and then place an ad on the spot. Depending on your level of service, you receive between 30 and 70 percent of revenue generated on the Silver Lining Marketplace for your network.